A notice from the writer: But extra proof the ‘RN&R’ is a real group useful resource
4 min read
I’ve stated it earlier than, and I’ll say it once more: The wonderful suggestions I’ve acquired from readers relating to the RN&R’s post-pandemic comeback has been past rewarding. To all of you who’ve despatched an e-mail, talked about one thing in individual, or change into a monetary supporter of the RN&R: Thanks.
Throughout the previous few months, we’ve run a home advert asking our followers to achieve out to us and inform us how the RN&R matches into lives, what we may do higher—and to supply assist, if doable. The response, once more, has been wonderful.
It’s change into clear, as we method our thirtieth anniversary, that if the RN&R is to make it to our fortieth anniversary—and I’m assured we’ll—it’ll be as a result of the group has rallied behind it.
Final month, we revealed our Better of Northern Nevada difficulty. Earlier than the difficulty got here out, we reached out to the winners and requested in the event that they’d prefer to buy an advert to thank the readers who voted for them. Within the days of yore, the RN&R may depend on the large casinos and different bigger companies to purchase an advert, however this yr … nope. (There have been a couple of exceptions, like Legends Bay and the Grand Sierra Resort, and I thank the advert consumers there sincerely.)
I despatched three or 4 emails to these accountable for promoting on the largest casinos that you simply, our readers, chosen as your favorites, and even left a cellphone message or two. I didn’t even get the courtesy of a “no thanks.”
That stated, we nonetheless had a wonderful Finest Of difficulty, revenue-wise—as a result of the smaller companies and people, those that are actually invested within the group, perceive what the Better of Northern Nevada means (regardless of its flaws), and who wished to put money into the difficulty and the RN&R. Domestically owned eating places, native performing arts corporations, yoga studios, dance instructors, DJs, printers, report shops, auto-repair outlets, skate outlets, wedding ceremony planners, politicians, aestheticians, nurseries, orthodontists and even plastic surgeons—they know that locals respect and love the RN&R, and subsequently opened their wallets to promote within the Better of Northern Nevada.
(That stated, we nonetheless are searching for a sponsor or sponsors for a Better of Northern Nevada winners’ celebration later this yr. If that sponsor might be you, or you recognize of somebody, drop me a line.)
Over the following few months, we’ll be ramping up the method of figuring out whether or not it is sensible for the RN&R to change into a nonprofit. I simply acquired a report from a advisor we employed relating to the likelihood, and he thinks it’s doable, so I’ll be making a lot of cellphone calls and establishing quite a lot of conferences within the coming months.
The smaller companies and people, those that are actually invested locally, perceive what the Better of Northern Nevada means.
As I wrote two months in the past: “Frankly, I don’t need the RN&R’s future to rely upon me, or on the whims of another proprietor. The RN&R is a group useful resource, and it might be implausible for it to belong to the group as a nonprofit. However to ensure that that to occur, we’ll want board members, and donors, and volunteers, and other people keen to assist us discover funding.”
I’m extra assured than ever that we will make this occur. In case you have concepts or you’ll be able to assist, e-mail me: [email protected].
In different information, the Nevada Press Affiliation simply introduced its 2023 Higher Newspaper Contest Winners, for work finished in 2022—and regardless that we have been solely in print for seven months out of the yr, we did fairly effectively, successful six awards:
• First place within the meals writing class (mixed city and rural classes) for Michael Moberly’s Liquid Conversations column.
• First place within the particular part or marketing campaign promoting class (city) for the Better of Northern Nevada 2022.
• Second place for promoting common excellence (mixed magazines and concrete classes).
• Third place within the editorial web page class (city).
• Third place for common on-line excellence (city).
• Third place within the political/authorities enterprise reporting class (city) for Frank X. Mullen’s “‘Little Trump 2.0s’: Robert Beadles is spending large bucks to put in ‘America First’ candidates in workplace in Washoe County and past.”
With out the group—advertisers who stepped up, readers who stepped up and others—this journalism and these lower-cost promoting choices for companies by no means would have existed.
Once more … thanks.
